Lu.ru offers over 150,000 products, including chandeliers, lamps, track lighting, outdoor fixtures, furniture, wallpapers, underfloor heating systems, and kitchenware. Established in 2011, the store collaborates with top manufacturers from Europe, the USA, Russia, China, Japan, and Malaysia, providing certified products. Customers benefit from competitive prices, regular promotions, and swift delivery—typically 1–2 days in Moscow and St. Petersburg, and from 2 days across other Russian regions. The website features a user-friendly interface with detailed filters, facilitating easy navigation and product selection. Lu.ru also offers personalized customer support and professional installation services.